Monday, 22 March 2010

AS Evaluation NOTES

The questions that must be addressed in the evaluation are as follows (do this ALL on powerpoint and through speaking, no need to blog although you may if it helps you in your thought process):

1 In what ways does your media product use, develop or challenge forms and conventions of real media products?

What are forms and conventions of real media products i.e. real music magazines similar to yours? Show printscreens for examples of layout and design conventions. Think also about language and things which cannot be explained through printscreens and visuals.

To help you think about these more complex issues:

2 How does your media product represent particular social groups?

This will be evident through your images,(connotation, denotation, mise en scene) and text (language and register). It may also be represented through colours, fonts and editorial content. State age, gender and also specific music genre or lifestyle. Also use NRS social grading definition:

Click here for full table

3 What kind of media institution might distribute your media product and why?

Remember to research and comapre two media institutions and select one from this list:

IPC Media , Natmag-Rodale, Future Publishing, The National magazine company, BAUER MEDIA, Condé Nast Publications, WAGADON , EMAP, TROJAN , MMPA, CH Publications.

Compare a couple of these magazine publishers/d istributors in detail and then select one to publish and distribute your magazine. Justify in detail . You shou ld read : Dan iel le Rippengill’s Evaluation in here: That is the level of detail for an A-grade candidate, however I would expect far less text on your sl ides, and for you to do more talking . Having so much text on your sl ides is not good design . Have plenty of visuals(cropped printscreens and full page printscreens) from your own magazine and other music magazines.

4 Who would be the audience for your media product?

This should correlate to Q2. Should definitely give an age range (that generally spans 5-15 years max). May be gender specific, should specifiy type of genre of music and also social grade.

5 How did you attract/address your audience?

What is the editorial content (i.e. what type of articles). Do you have competitions, is the address direct or inderect. Is it formal or informal. Colloquial, casual, uncensored?

6 What have you learnt about technologies from the process of constructing this product?

Technology we have used:

  1. Photoshop (Explain all skills/tools that you have learnt and used-cloning, filtering, selecting, removing elements using magic wand, colour picker, using the grid, moving, resizing, cropping, lines, layers, blends/opacity, blurs, make-up etc...)
  2. Blogger (Write, Upload images, edit, poll/vote, embed code (slideshare and animoto), follow peers, comment on peers)
  3. Publisher (Mockups and annotation)
  4. Excel (for questionnaire graphs)

7 Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Give an honest account.

(Remember to address What has improved, what did you change based on feedback. How have you developed?)

You have 8 minutes + 2 mins Q+A. Try to spend 1 minute per slide. Some slides may need more time, others less. Rehearse and time. Get feedback from peers/family/friends. Come prepared. Do not rush, stay calm.

~That's all folks~

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