IMPORTANT MESSAGE

Having reviewed some of the best work.

Please make sure on your DPS the max size of the article text is 11 point.

12 is far too big as is anything larger.

This will become apparent when you print your work out.

Thanks

Evaluation-Further guidance

The questions that must be addressed in the evaluation are as follows (do this ALL on powerpoint and through speaking, no need to blog although you may if it helps you in your thought process):

1 In what ways does your media product use, develop or challenge forms and conventions of real media products?

What are forms and conventions of real media products i.e. real music magazines similar to yours? Show printscreens for examples of layout and design conventions. Think also about language and things which cannot be explained through printscreens and visuals.

To help you think about these more complex issues:

Q1 Evaluation

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2 How does your media product represent particular social groups?

This will be evident through your images,(connotation, denotation, mise en scene) and text (language and register). It may also be represented through colours, fonts and editorial content. State age, gender and also specific music genre or lifestyle. Also use NRS social grading definition:

Click here for full table

3 What kind of media institution might distribute your media product and why?

Remember to comapre two media institutions and select one based on the Evaluation section of the notes that I gave you (click here if missing)

4 Who would be the audience for your media product?

This should correlate to Q2. Should definitely give an age range (that generally spans 5-15 years max). May be gender specific, should specifiy type of genre of music and also social grade.

5 How did you attract/address your audience?

What is the editorial content (i.e. what type of articles). Do you have competitions, is the address direct or inderect. Is it formal or informal. Colloquial, casual, uncensored?

6 What have you learnt about technologies from the process of constructing this product?

Technology we have used:

1. Photoshop (Explain all skills/tools that you have learnt and used-cloning, filtering, selecting, removing elements using magic wand, colour picker, using the grid, moving, resizing, cropping, lines, layers, blends/opacity, blurs, make-up etc...)
2. DaFont or 1001freefonts.com (Installing and selecting fonts)
3. Blogger (Write, Upload images, edit, poll/vote, embed code (slideshare and animoto), follow peers, comment on peers)
4. Publisher (Mockups and annotation)
5. Excel (for questionnaire graphs)
6. Slideshare.net
7. Animoto.com

7 Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Give an honest account.

(Remember to address What has improved, what did you change based on feedback. How have you developed?)

You have 8 minutes + 2 mins Q+A. Try to spend 1 minute per slide. Some slides may need more time, others less. Rehearse and time. Get feedback from peers/family/friends. Come prepared. Do not rush, stay calm.

~That's all folks~

An example of Animoto showcase

http://animoto.com/play/fPQmgstKJ4XMuS6NHPcDvg

Use this to showcase your work before the presentation.

Animoto.com. Instructions to follow:

AMENDMENT: DO NOT UPLOAD MORE THAN 1 SLIDE OF TEXT, OTHERWISE YOU WILL ONLY FIT 3 IMAGES ON THERE. STICK TO 5 IMAGES MAX

Animoto Tutorial

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IGNORE SLIDES 6 AND 8. DO NOT ADD TEXT.

IMPORTANT NOTE FOR SLIDE SHARE

It's good to see some people using Slideshare, it will up your mark for using "appropriate technology"

Unfortunately, it seems to be too wide for the blog. The solution is simple:

In the code that you paste in, the number 477 will appear 3 times, you need to change this 477 width to 400.

Examiner's Report

This is an example of how slideshare can be used:

Ocr Media AS Level Examiners Report

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TOC Ideas and exemplars

Student work:

DPS Ideas

Stuck for ideas, why not do:

• Top 10 tracks

• Radar-i.e. New Artist Feature

• News

• Artist feature e.g. Lily Allen

Student work:

Food for though-Music magazine cover conventions

Generally speaking

• 1 main coverline which is larger than all others-generally the artist name. May be in a different font.


• No text touching the edges


• Text on the right hand and left hand sides generally line up (use the grid to check this)


• Strapline/Selling line e.g. The UK's Best Selling Pop Mag.


• 1 main picture-usually a Midshot or headshot


• Bold masthead, readable from 3 metres
  

If you're going against these basic conventions-ask yourself why? Is it justified? Does it work better than convention?



Avoid clutter/OTT. Keep the messages clear.





Look how the coverlines are a good 5mm from the edge and all line up-either left or right aligned.




Similar 5mm rule and also same MAIN COVERLINE and alignment of all other smaller coverlines.

Bold masthead on all magazines
Strapline
1 main image.

Stick to the convention, unless you have good reason not to.

Friday 20th March-EVALUATION

You should start to complete your Evaluation

The questions that must be addressed in the evaluation are:

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
2. How does your media product represent particular social groups?
3. What kind of media institution might distribute your media product and why?
4. Who would be the audience for your media product?
5. How did you attract/address your audience?
6. What have you learnt about technologies from the process of constructing this product?
7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
   
   
   If you have not finished all 3 puclications: Front cover, TOC and DPS, please stay behind after school to complete and post to blog.
   
   I will give feedback and a preliminary mark for all production and planning work submitted on Friday 20th.

Marking Criteria

For the top mark bands...

Research and planning

Level 4 16–20 marks
• There is excellent research into similar products and a potential target audience.
• There is excellent organisation of actors, locations, costumes or props.
• There is excellent work on shotlists, layouts, drafting, scripting or storyboarding.
• Time management is excellent.
• There is excellent use of digital technology or ICT in the presentation.


Production

Level 4 48–60 marks
There is evidence of excellence in the creative use of most of the following technical skills:
• framing a shot, including and excluding elements as appropriate;
• using a variety of shot distances as appropriate;
• shooting material appropriate to the task set;
• selecting mise-en-scène including colour, figure, lighting, objects and setting;
• manipulating photographs as appropriate to the context for presentation, including cropping
and resizing;
• accurately using language and register;
• appropriately integrating illustration and text;
• showing understanding of conventions of layout and page design;
• showing awareness of the need for variety in fonts and text size;
• using ICT appropriately for the task set.

Evaluation

Level 4 16–20 marks
• There is excellent understanding of the forms and conventions used in the productions.
• There is excellent understanding of the role and use of new media in various stages of the
production.
• There is excellent understanding of the combination of main product and ancillary texts.
• There is excellent understanding of the significance of audience feedback.
• There is excellent skill in choice of form in which to present the evaluation.
• There is excellent ability to communicate.
• There is excellent use of digital technology or ICT in the presentation.

The 2 week plan

Finish DPS by Friday 20th March (before lesson).
Start Evaluation on Friday.

All finished first draft productions should be on blog by Friday evening. If it's not there by 3.30pm. Please stay behind after school to complete:
Front cover, TOC, DPS.



Feedback will be available by Mon 23rd March, provided that work is uploaded. Any work not uploaded will not receive crucial feedback in time for final entry.

Mon 23rd-Finish evaluation.

Complete re-drafts during the week. Print all final publications as soon as re-drafted on library colour printer.

Mockup plans can be printed on black and white.

On Mon 30th March:

You should have a complete blog with all publications as shown on the checklist on the right of this blog.

You should have printed out:

All mockup plans fully annotated in black and white
Final DPS, TOC and front cover in colour.

Anyone with incomplete work by the deadline of Mon 30th March will be required to come in to school on Thurs 2nd and Fri 3rd April to finish their work.

No work will be accepted for marking after the end of term.

Coursework deadline update

Due Friday 1.30pm-Before Friday's lesson:



Front Cover

Table of Contents

DPS-Mock-up





Note from last Friday's lesson: consider usign 5mm type security. i.e. protecting the magazine with a 5mm border, where text does not touch the edges.



Int he case that it does touch the edge, it will usually touch two edges i.e. top and left or bottom and right: