Marking Criteria

For the top mark bands...

Research and planning

Level 4 16–20 marks
• There is excellent research into similar products and a potential target audience.
• There is excellent organisation of actors, locations, costumes or props.
• There is excellent work on shotlists, layouts, drafting, scripting or storyboarding.
• Time management is excellent.
• There is excellent use of digital technology or ICT in the presentation.


Production

Level 4 48–60 marks
There is evidence of excellence in the creative use of most of the following technical skills:
• framing a shot, including and excluding elements as appropriate;
• using a variety of shot distances as appropriate;
• shooting material appropriate to the task set;
• selecting mise-en-scène including colour, figure, lighting, objects and setting;
• manipulating photographs as appropriate to the context for presentation, including cropping
and resizing;
• accurately using language and register;
• appropriately integrating illustration and text;
• showing understanding of conventions of layout and page design;
• showing awareness of the need for variety in fonts and text size;
• using ICT appropriately for the task set.

Evaluation

Level 4 16–20 marks
• There is excellent understanding of the forms and conventions used in the productions.
• There is excellent understanding of the role and use of new media in various stages of the
production.
• There is excellent understanding of the combination of main product and ancillary texts.
• There is excellent understanding of the significance of audience feedback.
• There is excellent skill in choice of form in which to present the evaluation.
• There is excellent ability to communicate.
• There is excellent use of digital technology or ICT in the presentation.